OTT platforms are gaining users at a fast pace these days.
An environment has been created where content can be enjoyed regardless of location.
As OTT platform prices continue to increase,
attention is shifting toward free streaming platforms.
This post explores the growth of OTT and the reasons free streaming is gaining attention.
How did OTT services begin?
OTT started as an internet-based alternative to traditional broadcasting.
Thanks to mobile and tablet accessibility,
the check here user base grew rapidly.
Especially as people spent more time at home during COVID-19,
OTT viewership expanded significantly.
Pros and cons of OTT usage
OTT allows users to watch what they prefer on demand.
Each service offers unique original content.
But there are downsides as well.
Price increases and pay-per-view models add pressure.
Recently, complaints about rising fees have become more common.
What is ad-supported streaming?
Free streaming provides content at no cost in exchange for watching ads.
Content becomes accessible without subscription fees.
Ad-based streaming models are expanding.
Although ads appear, users save money while platforms earn revenue.
Why ad-based platforms are rising
FAST represents a growing streaming movement.
As more people look for free entertainment after the pandemic, ad-based platforms gained focus.
New services like KT’s “Gi Live” are becoming attractive options.
A wide content range boosts usage.
Final thoughts
Users seek alternatives as OTT pricing increases.
Comparing services and choosing what fits your lifestyle can be enjoyable.
We can expect streaming services to become even more diverse and accessible.